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Saving water with WWF

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Finish and WWF are replenishing 500 million litres of UK freshwater.
Learn more about the journey of water.

Every drop

Every drop travels a long way to get to our homes. But the rivers, lakes and wetlands that supply our water are at risk of running dry, threatening precious wildlife habitats as well as water supply. At Finish, we’re passionate about saving water so we’re determined to help put things right. You can help too, by making small changes to your water use.

Our 500 million litre commitment

The Environment Agency is warning that the UK could face serious water shortages within the next 25 years. To avoid our water supply dropping dangerously, positive action is needed. Finish and WWF are replenishing 500 million litres of fresh water across fragile wetland areas in East Anglia.

All we need is your help...

Are you a
water warrior?

Take our quiz to accept one of our water-saving challenges and your participation helps us support the replenishment of 15L of freshwater in UK wetlands.

Water
Warrior

Water
Indulger

What Finish and WWF are doing

Taking water away has damaged our environment, creating dried-out rivers and wetlands. So Finish are getting together with the WWF to help replenish water in at-risk areas and protect rare wildlife habitats.

Saving water with WWF
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Skip the rinse and save water every day

Finish Ultimate is proven to deliver a first-time clean on even the toughest baked-on stains. Not only does it save you time and effort, but by skipping the pre-rinse your household could save up to 1000 litres of water a year!

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Finish UK is raising £250,000 per year for WWF-UK for freshwater landscape projects. (WWF-UK Trading Ltd pays all taxable profit to WWF-UK, charity registered in England & Wales 1081247, Scotland SCO39593)